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Darren Hosie

Speciality Spirits
FromHong Kong
CompanyChivas Brothers
PositionInternational Brand Ambassador - Asia-Pacific

Darren Hosie is the International Brand Ambassador Asia-Pacific for Chivas Brothers based in Hong Kong. Previously he held the role of Regional Mentoring Manager for Asia at Chivas Brothers where he was also responsible for the Malaysian, Hong Kong, Filipino and Indonesian markets. Joining the company a decade ago, he started out as an International Brand Ambassador based at Strathisla Distillery in Speyside where he mentored and educated teams from around the world on the Chivas Brothers’ Scotch whiskies. The role enabled him to travel the globe hosting tastings and mentoring sessions. In 2007, he moved to the Hong Kong office and spent two years travelling in mainland China educating Chinese consumers and trade on the brand’s Scotch whiskies such as Chivas Regal, Royal Salute and Ballantine’s. Darren is currently responsible for the whole of the Asia-Pacific region as he continues to educate consumers and trade through extensive travel and tasting sessions. As recognition for his services and contribution to the Scotch whisky industry, he received the honour of being accepted as a Keeper of the Quaich in 2012.

Darren  Hosie

"Having been in the spirits industry now for over 13 years I hope my accumulation of experience and knowledge will allow me to assess all of the entered spirits to he high professional standards of the HKIWSC.

My favourite part of judging is seeing how we interact with each other and share our comments and views on the spirits. It's always great to discuss the spirits with the other judges especially the International guest VIP judges and to learn from their vast experience.

The HKIWSC and its awards offer assurances of quality to trade and consumers. With such a wealth of knowledge, experience and expertise involved in the judging panels, an award from the HKIWSC defines a truly high quality product in which purchasers can fully trust."

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